Marketing Manager (Hybrid)

Job Description

Job Ttitle: Marketing Manager (Hybrid)

Company: Cella


Description: Location: Atlanta, Georgia
Job Type: Permanent
Compensation Range: $95,000 – 105,000 per yearAre you a Marketing Pro Ready to Lead and Innovate? Join one of our top clients in Atlanta today!Are you passionate about crafting strategic marketing plans that deliver results? Our client, a growing brand within the real estate/home building industry, is hiring a Marketing Manager to lead their regional efforts! In this fast-paced role, you’ll work closely with divisional leaders and sales teams to implement innovative marketing initiatives that meet our sales, customer satisfaction, and performance goals.This is a Full-time/Direct hire opportunity that requires candidates to be based in the Atlanta market (and work a hybrid in-office schedule.) Candidates must have a minimum of 5 years of traditional marketing experience. Ideal candidatews will experience in real estate, home building, leasing or similar industries.Responsibilities:
Analysis

• Evaluates leads, walk-ins, buyers, and market demographic data to identify ideal targets for direct marketing efforts and community action plans.
• Provides insights and market research to support land acquisition opportunities.
• Monitors and assesses the effectiveness of marketing initiatives, identifying successes and areas for improvement to enhance future efficiency.

Strategy

• Collaborates with sales leadership to design optimal incentives, offers, and strategies for meeting sales objectives.
• Facilitates communication among communities, divisions, regions, and corporate teams, delivering data analysis, strategic recommendations, and required reporting.
• Creates and implements tailored marketing plans for each community to attract qualified leads, walk-ins, and Realtors, driving traffic and engagement.

Implementation

• Produces marketing materials such as emails, direct mail, social media content, and select advertisements using template-based design and marketing automation tools.
• Ensures that all public-facing materials, including collateral and signage, comply with established brand guidelines.
• Manages the annual marketing budget, including invoice tracking, and provides finance teams with monthly feedback to update forecasts.

Leadership

• Plays a key role in conducting competitive market analyses, sharing findings, strategies, and actionable ideas.
• Oversees the Information Managers, focusing on online lead engagement, one-on-one communication strategies for prospects and walk-ins, and creating engaging online content for the company website and social media, all while supporting sales goals and enhancing the customer experience.
• Promotes a positive team culture by fostering collaboration, humor, and openness to strengthen team engagement.
• Serves as an active member of the division leadership team, embracing and exemplifying the company’s core values and principles.

Qualifications:

• Minimum of a bachelor’s degree in Marketing or a related field.
• Minimum 3 years of related marketing experience.
• Experience in sales and marketing environment within Real Estate is preferred.
• Strong leadership skills including managing team members, high accountability, influencing other department heads or upper management, and ability to build trust within the team.
• Demonstrates self-confidence, grit and a growth mindset, with the ability to be adaptable and problem solve in high pressure situations.
• Ability to spearhead analytical, strategic, and tactical elements, both independently and as part of a team.
• Strong communication skills, both written and oral.
• Acts with urgency, requiring exceptional organizational and time management skills and a focus on details.
• Ability to successfully prioritize and manage multiple tasks simultaneously, delegating where necessary.
• Proficiency with Microsoft Office (PowerPoint, Word and Excel).

Physical Requirements

• Typical office environment (minimum 40% weekly).
• Optional work from home (up to 40% weekly), requiring professional set up including high speed Internet, privacy, and suitable workspace.
• Frequent visitation of communities and the competition (~20% weekly).
• Occasional travel to the corporate office in ATL is required (annually).
• Presence at occasional evening or weekend events may be required.

JOBID: 1075695
#LI-CELLA
#LI-KD1Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact .Pay offered to a successful candidate will be based on several factors including the candidate’s education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).This posting is open for thirty (30) days.SHARE:SIMILAR POSITIONS:New York, NY
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Rockville, MDABOUT CELLAWe are passionate about connecting you with the right role at the right organization-and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella has earned the 2022 Best of Staffing® Client and Talent 10-Year Diamond Awards-an honor earned by only 1% of staffing firms in the U.S. Cella is an equal opportunity employer.

Salary: $95000 – 105000 per year

Location: Atlanta, GA

Date: Thu, 23 Jan 2025 04:43:37 GMT


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