Manager, Marketing and Communications

Job Description

Job Ttitle: Manager, Marketing and Communications

Company: CHICAGO DENTAL SOCIETY


Description: Primary Purpose:The Manager, Marketing & Communications will assist in driving the development, implementation, and oversight of the organization’s marketing and communication strategies to elevate brand awareness, engage audiences, and foster a positive brand image at all levels of the association. This role will assist the team to plan, execute, and measure multi-channel campaigns that align with business objectives, enhance customer loyalty, and support organizational growth. The ideal candidate is a strategic thinker and a hands-on leader with experience across digital, content, and brand marketing.Responsibilities and Duties:

• Develop and drive the creation and execution of comprehensive content strategies, including social media, email, web, and other digital assets aligned with organizational goals and brand positioning.
• Manage social media strategy and community engagement to build a dynamic online presence.
• Oversee website content and user experience optimization, including SEO, to improve engagement and lead generation.
• Assists in the development and execution of communications campaigns to our members.
• Partner with cross-functional teams to support Midwinter Meeting, promotions, and events.
• Use data analytics to measure and optimize campaign performance, providing regular reports on KPIs to key stakeholders.
• Conduct market research and competitive analysis to identify emerging trends and opportunities, leveraging insights to inform campaign planning.
• Develop and maintain relationships with media contacts to drive positive press coverage and manage media outreach efforts.
• Coordinate crisis communication strategies, when needed, to protect the organization’s reputation.
• Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
• Collaborates, participates in, and coordinates promotional activities or event efforts.
• Foster a culture of innovation and continuous improvement within the marketing team.
• Leads in a manner that is consistent with the association’s culture statement and emphasizes the mission, vision, and values of the organization.
• Displays a high level of accountability, taking responsibility for individual actions and the impact on the organization. Views oneself as a reflection of the organization by following through on commitments and accepting ownership.
• Performs additional related duties as required or assigned.

Education and/or Experience Qualifications:

• Bachelor’s degree or equivalent combination of education and experience.
• 5+ years of experience in marketing, communications, or related roles with a focus on brand management, digital marketing, and/or content strategy.
• Exceptional written, verbal communication and interpersonal skills.
• Strong project management skills and proven ability to oversee multiple projects simultaneously.
• Proficiency in digital marketing tools (e.g., Google Analytics, social media platforms, email marketing software) and content management systems (e.g., WordPress).
• Ability to work effectively in collaboration with various internal teams and work independently.
• Ability to delegate, mentor and motivate assigned staff.
• Team-oriented
• Ability to prioritize multiple and varied tasks within established deadlines.
• Computer proficiency in Microsoft Suite of Products
• Computer proficiency in Adobe Suite of products is a plus but not required.
• Ability to interface with staff, BODs, and external relationships in a professional manner.

Flexible work from home options available.

Salary: $70000 – 85000 per year

Location: Chicago, IL

Date: Thu, 19 Dec 2024 08:45:13 GMT


Read More…