Email Marketing Manager

Job Description

Job Ttitle: Email Marketing Manager

Company: J.Crew


Description: Our StoryWe make modern classics with character. We believe in true timelessness, the integrity of well-made clothes, and since our inception, great quality at a great price. That’s in our DNA.But we know it’s not only about the clothes, it’s about the feeling it gives the people who wear them—whether they’re confidently giving a presentation in a well-tailored suit; basking in salty beach days in vibrant, sun-soaked swimsuits; or joyfully rediscovering their favorite Rollneck sweater in their closet again and again, season after season.Ultimately, it’s about helping our customers be the best, most authentic versions of themselves. And that’s what we’re after, to inspire people’s lives and style, for four decades and counting…Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.Title: Email Marketing ManagerReports to: Director, Email Marketing, J.CrewLocation: New York CityOverview:Reporting to the Director of Email Marketing for J.Crew, the Email Marketing Manager will be responsible for email channel strategy & execution, implementing program optimizations, executing regular A/B tests, and reporting on email performance. This position will have exposure to all aspects of email marketing to help drive the overall marketing strategy at J.Crew and meet daily sales goals. Expertise in email marketing at an eCommerce or retail company, with a demonstrated passion for the J.Crew brand, is preferred.Responsibilities:Manage all aspects of day-to-day email campaigns for J.Crew US and InternationalOversee and build the J.Crew email calendar to deliver against key business KPIs and goalsPartner with creative and brand team to create brand and promotional emails that will drive conversion and increase customer lifetime valueConsistently provide insights and channel optimizations from quantitative and qualitative dataOwn the email audience segmentation and personalization strategies to drive customer retention and new customer conversionAnalyze and share out email creative performance to inform email content strategy go forwardClosely collaborate with the cross-functional teams to ensure successful and timely delivery of all email campaignsQA and approve all email campaigns to ensure creative, content, links, and copy are accurate for deploymentPartner closely with cross-functional teams (i.e. Project Management, Merchandising, Planning, and Customer Insights team) to drive the email channel strategy and deliver on J.Crew business goals and KPIsPartner closely with our Email Provider to drive performance and unlock new capabilitiesEnsure emails adhere to all GDPR and CAN-SPAM legal requirementsAssist with budget management, reconciliations, and processing of invoicesQualifications:4-5 years of related experience in email marketing, retail preferredStrong analytical skills; proficiency in Microsoft Excel and Google AnalyticsExperience with a major ESP (i.e. Salesforce Marketing Cloud, Oracle Responsys, etc.)Very strong communication and team-working skillsHigh level of organization coupled with attention to detailWillingness for occasional night, weekend, & holiday workInterest in learning about marketing financialsSelf-starter who exhibits curiosityAbility to prioritize multiple objectives within a fast-paced, changing environmentAptitude to think strategically but act tacticallyConfidence in project management and presentation skillsWe welcome you to apply, even if you don’t check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.Benefits + PerksHealth & Well-being – Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.Associate Discount – We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).Flex Fridays – In addition to our hybrid work model, we also close our office at 1:00 PM every Friday year-round.Community Impact – We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.Winter Break – In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.Salary Range: $97,600.00 – $122,000.00At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.

Salary: $97600 – 122000 per year

Location: New York City, NY

Date: Sun, 19 Jan 2025 06:02:15 GMT


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