MARKETING BRAND MANAGER

Job Description

Job Ttitle: MARKETING BRAND MANAGER

Company: Hartz Mountain Corporation


Description: Job TypeFull-timeDescriptionMarketing Brand Manager (Hybrid)About Us:Join Hartz, where our love for pets drives everything we do. With over 95 years of commitment to pet care excellence, we are a trusted household name across the United States. Innovation is at the heart of our mission as we continuously strive to provide products that nurture the special bond between pets and their owners, ensuring they experience nothing but Unconditional Love.As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work.We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time.What We Offer …

• Hybrid work schedule (3 days in-office and 2 days remote)
• A casual and pet-friendly work environment. You can bring your pet to work!
• Up to 34 days of PTO a year (vacation, personal, wellness, sick, and company holidays)
• Paid parental leave and more
• Competitive compensation and 401(k) match with immediate vesting
• Comprehensive Health Insurance: Medical, Dental, Vision, FSA, Life & Disability Insurance
• Tuition reimbursement with learning and development opportunities
• Access to a range of perks, including a Mental Health Employee Assistance Program (EAP), pet bereavement, fun employee events, and more

The Role …We are looking for a highly driven and passionate marketing professional to lead and contribute to the development and execution of brand marketing and innovation/renovation plans for our Cat Treats category- the company’s fastest growing and category leader with #1 share. As such, this is a high-profile position, requiring strong leadership and marketing skills.You will be expected to maintain the aggressive market share/sales and profit growth rate that the brand is achieving by focusing on developing and executing best in class innovation and consumer communication. Additionally, you will develop and manage the annual plan/budget, track and update sales/retail forecasts throughout the year to achieve P&L objectives. This is a nationally advertised brand with strong distribution across all major US retail mass/grocery and e-Commerce channels/key customers. This position offers a unique opportunity to grow penetration and shape the development of an entire category.The ideal candidate will have experience in agency management in the development and execution of national advertising and media plans. This position is located at our Secaucus, NJ corporate headquarters, and has the flexibility to work a hybrid schedule.Your Responsibilities …

• Lead cross-functional project team to execute plans and provide direction on day to day management of business issues and opportunities
• Manage the sales forecast by tracking and analyzing internal and category/segment sales performance, identifying key drivers and trends (Retail sales and internal shipments)
• Identify and develop new products, product improvements, packaging improvements, and line extensions – develops 3C/4P analysis and development; partner with R&D
• Assist in setting brand strategy, develop and manage annual marketing plans
• Help to develop the strategy and execution of consumer communication/promotional support plan
• Develop deep understanding of the category, consumer, and competitive activity and utilize internal, syndicated, primary and secondary sources to grow market share consistent with company portfolio strategy. Identify new ways to expand category beyond current portfolio to achieve growth
• Determine consumer market research needs and field appropriate and actionable research to gain insights, analyze results, and translate into growth initiatives
• Actively manage the brand P&L and budget
• Support creation of sales presentations to support new products and educate on category trends/consumer understanding.

RequirementsYou’ll Need…

• Bachelor’s Degree in Business/Marketing with a minimum of 4 years’ Brand Management experience in consumer-packaged goods or;
• MBA with a minimum of 3 years’ Brand Management experience in consumer-packaged goods
• Working knowledge of IRI/Nielsen POS and Panel Data
• Experience managing P&L and conducting market research and analysis
• Proficient in Microsoft Office Suite programs
• Willingness and ability to travel (Domestic: 2-3 times a year, International: 1 time a year)

If this sounds like a good match and you want to learn more about this exciting role, please get in touch with us today!
Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law.

Salary:

Location: Secaucus, NJ

Date: Thu, 26 Dec 2024 02:04:17 GMT


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